How Apple's Arch Rivals Meta And Google Are Revamping Their Plans To Take On The Might Of iPhone And Vision Pro
Portfolio Pulse from Ananya Gairola
Meta Platforms Inc. and Alphabet Inc. are revising their strategies to compete with Apple Inc.'s iPhone and Vision Pro. Meta is opening its VR operating system to all headset manufacturers, challenging Apple's closed ecosystem. Google has restructured its management, with Rick Osterloh overseeing Android, aiming to enhance revenue and establish a stronger presence in mixed-reality, an area where Google lags behind Apple and Meta. Despite criticism for its high price, Apple's Vision Pro has been praised for its advanced technology.
April 29, 2024 | 4:57 am
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POSITIVE IMPACT
Alphabet Inc. is restructuring its management to boost Android and mixed-reality efforts, aiming to compete more effectively with Apple.
Google's management restructuring, with Rick Osterloh overseeing Android, signifies a strategic shift to enhance revenue from its devices and establish a stronger presence in mixed-reality. This move could help Google catch up with Apple and Meta in these key technology areas, potentially increasing its market share and influence.
CONFIDENCE 80
IMPORTANCE 85
RELEVANCE 80
POSITIVE IMPACT
Meta Platforms Inc. is opening its virtual reality operating system to all headset manufacturers, directly challenging Apple's ecosystem.
By opening its VR operating system to all headset manufacturers, Meta is positioning itself as a more inclusive and potentially dominant player in the virtual reality space. This strategy mirrors successful models like Windows and Android, and could significantly boost Meta's standing in the VR market, attracting developers and users alike.
CONFIDENCE 80
IMPORTANCE 85
RELEVANCE 80
NEGATIVE IMPACT
Apple faces renewed competition from Meta and Google, who are updating their strategies to challenge the iPhone and Vision Pro.
Apple's competitors, Meta and Google, are making strategic moves to challenge its dominant position in smartphones and mixed-reality devices. Meta's decision to open its VR operating system and Google's management restructuring to focus on Android and mixed-reality could intensify competition, potentially affecting Apple's market share and innovation edge.
CONFIDENCE 75
IMPORTANCE 80
RELEVANCE 90