Bluey Dominates Ratings For Disney+: Kids, Parents Hoping Hit Show Not Over
Portfolio Pulse from Chris Katje
Disney+'s Australian animated hit 'Bluey' has become a significant draw for the platform, with its latest episode setting a viewership record. Despite its success, there's speculation about the show's future after hints of a potential ending and the show creator taking a break. The show's popularity underscores its importance to Disney+ in attracting and retaining subscribers, especially families with children.

April 24, 2024 | 11:09 pm
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'Bluey', a major hit on Disney+, has seen record viewership, but speculation about its future could impact Disney's streaming platform.
While 'Bluey' has been a significant draw for Disney+, contributing to subscriber growth and retention, speculation about the show's future could create uncertainty among subscribers. However, the confirmation of the show's return and potential for a movie could mitigate negative impacts. The overall effect on Disney's stock in the short term is likely neutral, as the company's broad content portfolio can cushion potential concerns over a single show.
CONFIDENCE 75
IMPORTANCE 80
RELEVANCE 90