'China's Netflix' Wants To Woo Aging Population With AI Content After Turning Profitable
Portfolio Pulse from Benzinga Neuro
'China's Netflix', iQiyi Inc. (NASDAQ:IQ), is shifting its focus towards the aging population in China by leveraging artificial intelligence (AI) to enhance content production. The company aims to cater to older users' needs and improve content quality for children, considering the demographic changes in China. iQiyi, which recently turned profitable, is also looking to expand its business overseas as growth in China moderates. This strategy includes integrating AI tools to replicate multi-camera shots and analyze novels for production-worthy stories.
April 23, 2024 | 10:35 am
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iQiyi Inc. is focusing on the aging population in China with AI to enhance content production, after reporting its first profit. The company is adapting to demographic changes and aiming for overseas expansion.
iQiyi's strategic shift towards catering to the aging population with AI-enhanced content and its recent profitability could attract investor interest, potentially leading to a positive short-term impact on its stock price. The focus on demographic changes and overseas expansion indicates a proactive approach to growth, which is generally viewed favorably by the market.
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