FOX Corp's OutKick Continues To See Growth In Q1 Of 2024 With 81M Total Multiplatform Views, Up 10%, And 78M Total Multiplatform Minutes, Up 7%, According To Comscore; Platform Also Saw 6.1M Average Monthly Multiplatform Unique Visitors Versus Q4 Of 2023
Portfolio Pulse from Benzinga Newsdesk
FOX Corp's OutKick platform reported significant growth in Q1 of 2024, with a 10% increase in total multiplatform views to 81 million, and a 7% increase in total multiplatform minutes to 78 million, according to Comscore. The platform also experienced a rise in average monthly multiplatform unique visitors to 6.1 million. Additionally, OutKick's social media presence grew, with over 4.5 million total social actions and 52.4 million video views across Facebook, X (formerly Twitter), and YouTube, marking increases of 32.4% and 14% respectively from the previous quarter.
April 18, 2024 | 4:23 pm
News sentiment analysis
Sort by:
Ascending
POSITIVE IMPACT
FOX Corp's OutKick platform showcased significant growth in Q1 2024, with increases in multiplatform views, minutes, and social media engagement, indicating a strong performance that could positively influence FOX Corp's stock.
The reported growth in OutKick's multiplatform views and minutes, along with increased social media engagement, demonstrates a successful expansion and audience engagement strategy. This positive performance is likely to be viewed favorably by investors, potentially leading to a positive impact on FOX Corp's stock price in the short term. The significant increase in social actions and video views further underscores the platform's growing popularity and reach, which could contribute to increased advertising revenue and overall company growth.
CONFIDENCE 85
IMPORTANCE 75
RELEVANCE 90