From Benzinga's Cannabis Capital Conference: Carma HoldCo COO Ryan Burke Says We Announced Exclusive Deal With PHCann International In Germany, UK To Start, Start Launching In Australia Later This Year; Very Excited About International Markets; We're Seeing Challenges Building Brand In Heavily Regulated Medical Markets Different Than Building In State Like California
Portfolio Pulse from Benzinga Newsdesk
Carma HoldCo's COO, Ryan Burke, announced at Benzinga's Cannabis Capital Conference an exclusive deal with PHCann International to launch in Germany and the UK, with plans to expand into Australia later this year. Burke expressed enthusiasm for international markets but acknowledged challenges in building a brand within heavily regulated medical markets, contrasting it with the experience in a state like California.

April 17, 2024 | 7:34 pm
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POSITIVE IMPACT
The announcement of Carma HoldCo's international expansion and exclusive deal with PHCann International could positively impact the sentiment around the cannabis market, potentially benefiting MSOS, a US-listed ETF focusing on the cannabis industry.
The announcement highlights Carma HoldCo's expansion into new international markets, which could lead to increased investor interest in the cannabis sector. As MSOS is an ETF that tracks the cannabis industry, positive developments within the sector, especially in new markets, could lead to increased investment and potentially higher asset prices for MSOS in the short term.
CONFIDENCE 75
IMPORTANCE 60
RELEVANCE 70