Christine Smith On Biggest ROI Says Goal Is Understanding What ROI Is; Brand Team Is Often Doing Heavy Lifting For Some Of Our Retailers Too
Portfolio Pulse from Benzinga Newsdesk
Christine Smith discusses the importance of understanding ROI, highlighting the significant role of brand teams in supporting retailers. The article also mentions the Cannabis Capital Conference, offering access to both existing and new subscribers.
April 17, 2024 | 6:49 pm
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NEUTRAL IMPACT
The article indirectly mentions MSOS in the context of discussing ROI and support for retailers, potentially related to the cannabis sector.
While MSOS is mentioned, the article does not provide specific details on how the discussion on ROI and retailer support directly impacts MSOS. The mention is indirect, suggesting a neutral short-term impact on MSOS's stock price. The relevance and importance are moderate because the context is related to the cannabis sector, where MSOS operates. The confidence level is moderate due to the indirect nature of the mention.
CONFIDENCE 60
IMPORTANCE 40
RELEVANCE 50