Christine Smith On Launching New Products Says I Throw Them [People Selling Products] Parties; Party Is An Education And Appreciation Event; It Is An Interactive Learning; We Found This To Be Successful Way Of Engaging Bud Tenders That They Are Responding To
Portfolio Pulse from Benzinga Newsdesk
Christine Smith discusses the success of launching new cannabis products through parties aimed at education and appreciation for sellers, particularly budtenders. The approach has proven effective in engaging these key stakeholders.
April 17, 2024 | 6:42 pm
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POSITIVE IMPACT
The article indirectly suggests a positive impact on MSOS, a cannabis-related ETF, by highlighting effective marketing strategies in the cannabis sector.
The success of innovative marketing strategies like those discussed by Christine Smith could lead to increased sales and visibility for cannabis products. This, in turn, may positively affect the performance of cannabis-related ETFs like MSOS, which invest in companies within the cannabis industry. However, the indirect nature of the impact and the specificity to marketing strategies rather than broader industry trends moderate the relevance, importance, and confidence scores.
CONFIDENCE 70
IMPORTANCE 60
RELEVANCE 50