The expansion of the Wix Marketplace to include template sales directly impacts Wix.com Ltd. by potentially increasing the platform's attractiveness to both current and prospective Partners. By diversifying the ways in which Partners can generate revenue, Wix not only enhances its value proposition but also encourages a more vibrant ecosystem of creativity and innovation. This could lead to increased user engagement and higher revenue generation from the sale of templates and services, positively affecting WIX's stock in the short term.