GoDaddy And Upwork Partner To Funnel More Opportunities To Web Designers And Developers
Portfolio Pulse from Benzinga Newsdesk
GoDaddy (NYSE:GDDY) has partnered with Upwork (NASDAQ:UPWK) to become the first web presence partner in the new Upwork Partners program. This collaboration aims to increase work opportunities for web designers and developers by providing direct access to GoDaddy WordPress and web development experts through the GoDaddy Experts page on Upwork. Freelancers featured on this page will be vetted to meet GoDaddy's criteria, ensuring high-quality leads and building consumer trust. Additionally, GoDaddy will offer exclusive deals on its products for registered freelancers on Upwork to support their professional growth.
April 17, 2024 | 1:26 pm
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POSITIVE IMPACT
GoDaddy's partnership with Upwork as the first web presence partner could enhance its visibility and reputation among web professionals, potentially increasing its customer base and product usage.
By partnering with Upwork and creating a GoDaddy Experts page, GoDaddy is positioned to attract more web designers and developers, which could lead to increased usage of its products and services. The vetting process and exclusive deals are likely to build consumer trust and loyalty, further supporting potential growth.
CONFIDENCE 85
IMPORTANCE 70
RELEVANCE 80
POSITIVE IMPACT
Upwork's collaboration with GoDaddy introduces a specialized GoDaddy Experts page, potentially attracting more businesses seeking web development services and enhancing the platform's appeal to freelancers.
The partnership with GoDaddy enhances Upwork's offerings by adding a curated list of GoDaddy WordPress and web development experts. This not only attracts businesses in need of these specific services but also supports freelancers with exclusive GoDaddy deals, potentially increasing the platform's user base and activity.
CONFIDENCE 80
IMPORTANCE 65
RELEVANCE 70