NVIDIA is rumored to launch its next-gen GeForce RTX 5090 & RTX 5080 'Blackwell' GPUs in Q4 2024, following the positive reception of the RTX 40 'SUPER' series. These GPUs, expected to utilize the latest GDDR7 memory, aim to push the average selling price of GPUs higher. MSI anticipates double-digit gains from these launches. The release schedule follows NVIDIA's pattern of late Q3 or early Q4 launches, though it's subject to market conditions.