Analyst upgrades typically lead to positive short-term price movements as they reflect a positive change in the stock's outlook. The upgrade from 'Underperform' to 'Market Perform' and the increase in price target from $6.50 to $7.50 by Keefe, Bruyette & Woods suggest a more favorable view on SoFi Technologies, likely leading to increased investor confidence and a short-term rise in stock price.