CELSIUS To Expand To Australia And New Zealand
Portfolio Pulse from Benzinga Newsdesk
Celsius Holdings, Inc. (NASDAQ:CELH), the maker of CELSIUS® energy drinks, announced its expansion into Australia and New Zealand through a definitive manufacturing, sales, and distribution agreement with Suntory Oceania. This move is part of CELSIUS's strategy to grow its global sales and distribution footprint, targeting strategically important energy drink markets. The company expects to start sales in these new markets in Q4 2024, aiming to accelerate growth in 2025.

March 26, 2024 | 1:13 pm
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Celsius Holdings, Inc. (NASDAQ:CELH) announces expansion into Australia and New Zealand, expecting to start sales in Q4 2024 and accelerate growth in 2025.
The expansion into Australia and New Zealand represents a significant strategic move for Celsius Holdings, Inc., aiming to increase its global market presence and sales. Partnering with Suntory Oceania, a reputable distributor, is likely to facilitate a smooth entry into these markets and potentially boost CELH's stock price in the short term due to positive investor sentiment around growth prospects.
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