Tesla Doles Out Free Choice Of Paint In China To Boost Sales, Asks Customers in Europe To 'Order Within 2 Mins' To Beat Upcoming Model Y Price Hike
Portfolio Pulse from Anan Ashraf
Tesla Inc (NASDAQ:TSLA) is adjusting its sales strategy across different regions to boost sales. In Europe, Tesla announced a price hike of approximately 2000 euros for its Model Y SUV starting March 22nd. In the U.S., a similar announcement was made with a $1000 increase for all Model Y variants starting April 1. Meanwhile, in China, Tesla is offering free paint options for premium Model S or X vehicles from existing inventory. These moves come as Tesla aims to increase its first-quarter deliveries beyond the last quarter of 2023, where it delivered 484,507 vehicles.

March 18, 2024 | 4:58 am
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Tesla Inc announces regional sales adjustments including price hikes in Europe and the U.S. for the Model Y, and free paint options in China for Model S/X to boost sales.
The strategic adjustments by Tesla, including price hikes and promotional offers, are aimed at boosting sales and may positively impact investor sentiment. The company's efforts to increase first-quarter deliveries could lead to improved financial performance, potentially influencing the stock price positively in the short term. However, the actual impact will depend on the market's reception to these changes and the resulting sales performance.
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