Spotify Announced Music Videos Rolling Out In Beta To Premium Spotify Users Across Select Markets
Portfolio Pulse from Charles Gross
Spotify has announced the rollout of music videos in beta to Premium users in select markets. This new feature aims to enhance the user experience by integrating music videos, potentially increasing user engagement and time spent on the platform.
March 13, 2024 | 10:55 am
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Spotify's introduction of music videos for Premium users could significantly enhance user engagement and potentially increase subscription numbers in the short term.
The introduction of music videos is a strategic move to enhance Spotify's service offering, making it more attractive to current and potential Premium subscribers. This could lead to increased user engagement and higher subscription numbers, positively impacting Spotify's stock in the short term.
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