Kroger Exec Says Testing New Initiatives Like Customer Pickup Lockers, Drive-Thru Lanes, AI-Enabled Store Routing Technology To Improve Pickup Business; Expect Sales To Be Stronger In H2 As H1 Faces Snap Headwinds, Lower Inflation
Portfolio Pulse from Benzinga Newsdesk
Kroger is testing new initiatives such as customer pickup lockers, drive-thru lanes, and AI-enabled store routing technology to enhance its pickup business. The company anticipates stronger sales in the second half of the year, despite facing headwinds from SNAP benefits and lower inflation in the first half, as stated in a conference call.

March 07, 2024 | 3:37 pm
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Kroger is implementing new customer service enhancements and expects sales growth in H2 despite early challenges.
The introduction of innovative customer service solutions like pickup lockers, drive-thru lanes, and AI-enabled store routing technology is likely to enhance customer experience and efficiency, potentially leading to increased sales and customer loyalty. Although the first half of the year may present challenges due to SNAP benefits headwinds and lower inflation, the company's anticipation of stronger sales in the second half suggests a positive outlook for its financial performance.
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