Kroger CEO Says During Q4, Promotions Helped Turn Traffic Positive; "Expect Consumer Sentiment To Improve In 2024 But Our Customers Will Still Have To Manage Many Of The Same Macro Pressures As Last Year"; In 2024, Expect To Deliver Double-Digit Sales Growth In Digital Business
Portfolio Pulse from Benzinga Newsdesk
Kroger's CEO announced in the Q4 earnings call that promotions led to positive traffic, expecting consumer sentiment to improve in 2024. Despite ongoing macro pressures, Kroger anticipates double-digit sales growth in its digital business.
March 07, 2024 | 3:16 pm
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Kroger's CEO highlighted positive traffic from Q4 promotions and anticipates an improvement in consumer sentiment in 2024, alongside double-digit growth in digital sales despite macro pressures.
The CEO's positive outlook on consumer sentiment and expected double-digit growth in digital sales despite macroeconomic pressures suggest a strong performance outlook for Kroger. This optimism, especially regarding digital sales growth, is likely to positively influence investor sentiment and potentially Kroger's stock price in the short term.
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