Tesla Offers As Much As 10K Miles Of Free Supercharging For Customers Who Take New Car Delivery Before Month-End
Portfolio Pulse from Anan Ashraf
Tesla Inc (NASDAQ:TSLA) is offering up to 10,000 miles of free supercharging for customers who take delivery of a new Model S, Model Y, or Model X by March 31. The offer excludes Model 3 and Cybertruck purchases, and the free miles expire in two years if unused. Tesla's supercharger network, which has over 50,000 units globally, will also be opened to rival EV makers including Ford, Rivian, General Motors, Volvo Car, and Polestar Automotive starting this spring.
March 06, 2024 | 7:55 am
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POSITIVE IMPACT
Tesla's offer of up to 10,000 miles of free supercharging for new Model S, Y, X deliveries could boost sales and customer loyalty in the short term.
The offer is likely to incentivize potential buyers to finalize their purchases before the end of March, potentially boosting Tesla's sales figures for the quarter. The exclusivity of the offer to higher-end models (excluding Model 3 and Cybertruck) suggests a strategy to boost sales of more profitable models. Additionally, opening the supercharger network to rival EVs could position Tesla as a leader in EV infrastructure, potentially creating new revenue streams and enhancing brand prestige.
CONFIDENCE 85
IMPORTANCE 75
RELEVANCE 90