Ceva Expands Market Reach With RivieraWaves® UWB IP For Cutting-Edge FiRa 2.0 Applications
Portfolio Pulse from Benzinga Newsdesk
Ceva has expanded its market reach by introducing the RivieraWaves UWB IP for FiRa 2.0 applications, featuring advanced interference cancellation. This expansion allows Ceva to extend beyond its traditional automotive and mobile markets into new areas such as smart home, smart factory, and other UWB navigation, detection, and remote control use cases.

February 26, 2024 | 7:23 am
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Ceva's introduction of the RivieraWaves UWB IP for FiRa 2.0 applications marks a significant expansion of its market reach, potentially boosting its revenue streams by entering new markets such as smart homes and factories.
Ceva's expansion into new markets with the RivieraWaves UWB IP for FiRa 2.0 applications is likely to be viewed positively by investors. Entering high-volume use cases beyond automotive and mobile, such as smart homes and factories, could significantly increase Ceva's revenue potential. The advanced features like interference cancellation enhance the product's appeal, potentially leading to increased adoption and sales.
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