Google Follows Apple's Lead, Set To Begin Making Smartphones In This Asian Country
Portfolio Pulse from Shomik Sen Bhattacharjee
Google (NASDAQ:GOOGL) is set to start manufacturing its Pixel smartphones in India, beginning with the Pixel 8 Pro in Southern India and the Pixel 8 in Northern India. This move aims to diversify its supply chain and tap into the Indian market, following a trend among tech companies like Apple and Samsung. The decision reflects a shift from manufacturing in Vietnam due to US-China tensions and aligns with the 'China+2' strategy for supply chain resilience.
February 22, 2024 | 6:07 am
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Google's decision to manufacture Pixel smartphones in India marks a significant strategic shift, aiming to diversify its supply chain and enhance its presence in the Indian market.
Manufacturing in India allows Google to reduce dependency on a single region, potentially lowering costs and tapping into a large market. This could positively impact investor sentiment and Google's stock in the short term due to the strategic benefits of supply chain diversification and market expansion.
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