Jim Farley Says 'Stop Looking At FSD And Tesla,' Focus On Ford's Pro Instead: 'If You're Looking For The Future'
Portfolio Pulse from Benzinga Neuro
Ford CEO Jim Farley encourages investors to focus on Ford's 'Pro' unit over Tesla's Full Self-Driving, highlighting its potential with expected pretax earnings of $8-$9 billion this year. Farley compares Ford Pro to Deere & Co's success and emphasizes its undervaluation. Morgan Stanley's Adam Jonas also sees Ford Pro as a 'cash cow'. Despite challenges, Ford's EV sales in 2023 show significant growth, with Farley optimistic about future profitability.
February 16, 2024 | 1:42 am
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POSITIVE IMPACT
Ford's 'Pro' unit is highlighted by CEO Jim Farley as the future of the auto industry, with expected pretax earnings of $8-$9 billion this year, indicating strong growth and potential undervaluation.
The emphasis on Ford's 'Pro' unit by CEO Jim Farley, along with its expected earnings growth, positions it as a key driver for Ford's future success. This focus, coupled with comparisons to successful companies like Deere & Co, suggests a positive outlook for Ford's stock in the short term.
CONFIDENCE 85
IMPORTANCE 90
RELEVANCE 100
NEUTRAL IMPACT
Deere & Co is referenced by Ford's CEO as a comparison for Ford's 'Pro' unit, noting Deere's stock increase of about 235% over seven years.
The mention of Deere & Co by Ford's CEO serves as a positive comparison to highlight the potential of Ford's 'Pro' unit. While it reflects positively on Deere's past performance, it does not directly impact Deere's short-term stock movement.
CONFIDENCE 70
IMPORTANCE 50
RELEVANCE 30
NEUTRAL IMPACT
Tesla is mentioned as a comparison point by Ford's CEO, who urges investors to focus on Ford's 'Pro' unit instead of Tesla's Full Self-Driving technology.
While the article positions Ford's 'Pro' unit as a more promising investment than Tesla's Full Self-Driving technology, it does not directly suggest a negative impact on Tesla's stock. The comparison serves more to highlight Ford's potential rather than detract from Tesla's value.
CONFIDENCE 75
IMPORTANCE 60
RELEVANCE 50