FOX News Digital Sees Double-Digit Monthly Growth In January
Portfolio Pulse from Benzinga Newsdesk
FOX News Digital and FOX Business have shown significant growth in January, with FOX News Digital leading in multiplatform views and minutes for 35 and 16 consecutive months, respectively. It reached 3.3 billion multiplatform minutes, 1.7 billion views, and 110 million unique visitors. The FOX News Mobile App surpassed CNN's app in unique visitors for the second month. FOX News was the top social media brand in its set, and FOXBusiness.com outperformed CNN Business and Bloomberg.com in multiplatform views and minutes.
February 15, 2024 | 9:52 pm
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POSITIVE IMPACT
FOX News Digital and FOX Business reported significant growth in January, with FOX News leading in multiplatform views and minutes and FOX Business outperforming competitors in multiplatform views and YouTube views.
The reported growth in multiplatform views, minutes, and unique visitors for FOX News Digital and FOX Business, along with their performance on social media and YouTube, indicates a strong digital presence and audience engagement. This positive performance is likely to attract more advertisers, potentially increasing revenue and positively impacting FOX's stock price in the short term.
CONFIDENCE 90
IMPORTANCE 90
RELEVANCE 100