'Deadpool 3' Trailer Breaks Records Thanks To Super Bowl: Could The Movie Become Highest-Grossing R Movie, Help Disney Win Back Box Office?
Portfolio Pulse from Chris Katje
'Deadpool 3' trailer, released during Super Bowl LVIII, has become the most viewed movie trailer in 24 hours with 365 million views, surpassing 'Spider-Man: No Way Home.' The movie, starring Ryan Reynolds and Hugh Jackman, is set for a July 26, 2024 release by Walt Disney Co (NYSE:DIS). This third installment could potentially become the highest-grossing R-rated movie, aiding Disney in recovering from a box office slump in 2023.
February 15, 2024 | 12:51 am
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POSITIVE IMPACT
The record-breaking trailer release of 'Deadpool 3' has generated significant buzz, potentially positioning Disney for a strong box office performance in 2024, which could help the company recover from a weaker performance in 2023.
The unprecedented viewership of the 'Deadpool 3' trailer indicates a high level of public interest and anticipation for the movie. Given the historical performance of the Deadpool franchise and the potential for 'Deadpool 3' to become the highest-grossing R-rated movie, this could significantly boost Disney's box office revenue in 2024. This positive momentum is particularly crucial for Disney, considering its box office struggles in 2023. The stock's positive movement following the trailer release further supports the potential for a favorable short-term impact.
CONFIDENCE 85
IMPORTANCE 90
RELEVANCE 100