Why Generac Holdings Shares Are Falling Today
Portfolio Pulse from Nabaparna Bhattacharya
Generac Holdings Inc. (NYSE:GNRC) shares fell in premarket trading after reporting Q4 earnings and revenue that missed analyst expectations. The company posted adjusted earnings of $2.07 per share versus the consensus of $2.08, and revenue of $1.064 billion against expectations of $1.094 billion. Despite a year-over-year net sales increase of 1% and improvements in gross profit margin, the company's full-year 2024 net sales growth guidance of 3% to 7% also fell short of the consensus. Generac announced a new stock repurchase program of up to $500 million over the next 24 months.

February 14, 2024 | 2:26 pm
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Generac Holdings Inc. shares fell after reporting lower-than-expected Q4 earnings and revenue, and providing 2024 guidance below consensus.
The negative market reaction is likely due to the earnings and revenue miss for Q4, coupled with the company's 2024 sales growth guidance not meeting analyst expectations. Although the new stock repurchase program could provide some support to the stock price, the immediate reaction to the earnings report and guidance is typically more impactful in the short term.
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