Super Bowl LVIII Sets Modern Day Viewership Record: How Did NFL Championship Compare To Apollo 11 Moon Landing?
Portfolio Pulse from Chris Katje
Super Bowl LVIII, featuring the Kansas City Chiefs vs. San Francisco 49ers, set a viewership record with 123.4 million average viewers, a 7% increase from the previous year, and was broadcasted by CBS, Nickelodeon, and streamed on Paramount+. Paramount Global (NASDAQ:PARA)(NASDAQ:PARAA) reported that 202.4 million people watched at least part of the game, making it the most-streamed Super Bowl in history. Despite this, the Apollo 11 Moon Landing in 1969 remains the most watched telecast in American history with estimates of 125 to 150 million viewers.
February 13, 2024 | 10:05 pm
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Paramount Global's successful broadcast and streaming of Super Bowl LVIII, with record viewership figures, could positively impact its stock in the short term.
The record viewership and streaming numbers for Super Bowl LVIII, as reported by Paramount Global, highlight the company's strong performance in broadcasting major events. This success is likely to be viewed positively by investors, potentially leading to a short-term increase in stock price due to perceived value in Paramount's broadcasting and streaming capabilities.
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