Director Of The National Economic Council Of The U.S. Brainard Says 'Shrinkflation' Continues To Hurt Consumers
Portfolio Pulse from Benzinga Newsdesk
Director of the National Economic Council, Brainard, highlighted the ongoing issue of 'shrinkflation' affecting consumers, as reported by CNBC. Shrinkflation refers to the practice where companies reduce the size or quantity of their products while maintaining the same price, effectively raising the cost per unit for consumers.

February 13, 2024 | 4:27 pm
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The mention of 'shrinkflation' by a key economic figure could lead to increased regulatory scrutiny on companies, potentially affecting the broader market and the SPY ETF.
While the concept of 'shrinkflation' directly impacts consumers, its mention by a significant economic authority suggests potential for increased regulatory actions or consumer backlash, which could indirectly affect the broader market sentiment and thus the SPY ETF. However, the direct impact on SPY is uncertain without specific regulatory measures being announced.
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