The reported increase in sales and earnings per share (EPS) for Natural Grocers indicates a positive performance for the quarter. This growth, especially in sales, suggests that the company is expanding its market presence and improving its financial health, which is likely to be viewed positively by investors. The significant year-over-year growth in sales and stable earnings are key indicators of the company's operational success and could lead to increased investor confidence and a potential rise in stock price in the short term.