Did Rivian Just Reveal The First Glimpse Of R2 Interior? Not Exactly
Portfolio Pulse from Anan Ashraf
Rivian Automotive Inc (NASDAQ:RIVN) mistakenly led followers to believe a photo shared on social media was a preview of its upcoming R2 vehicle. The image, actually of the R1T electric truck, sparked speculation and excitement about the R2, which is set to be unveiled in March. Rivian's R2, aiming for a 2026 production start, targets the midsize SUV market with a more compact and affordable option compared to its R1 models.
February 08, 2024 | 7:08 am
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Rivian's social media post led to confusion but also heightened interest in its upcoming R2 vehicle, set to be unveiled in March. The R2 aims to fill a market gap with a more affordable, compact SUV, contrasting with the higher-priced R1 models.
The mistaken identity of the vehicle in the photo could initially cause confusion but ultimately serves to increase interest and anticipation for the R2's unveiling. The R2's positioning as a more affordable and compact option in the midsize SUV market, especially in comparison to Tesla's offerings, could positively impact Rivian's market share and stock price in the short term.
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