Tim Cook's AI Efforts Have Wedbush's Dan Ives Excited: 'We View Apple Like Meta 18 Months Ago'
Portfolio Pulse from Rounak Jain
Wedbush's Dan Ives is optimistic about Apple's AI efforts, comparing the company's potential growth cycle to Meta's 18 months ago. Apple's CEO Tim Cook highlighted AI's importance in the December quarter earnings call, marking a strategic focus on AI alongside iPhone as primary growth drivers. Despite challenges in China, Apple is expected to see growth in iPhone sales in the second half of the year. Apple's AI advancements, including a breakthrough in running large-language models on devices with limited memory, position it to leverage its 2.2 billion device installed base.

February 03, 2024 | 9:02 am
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NEUTRAL IMPACT
Apple's growth cycle in AI and its comparison to Meta 18 months ago by Dan Ives suggests a positive outlook for Apple, indirectly reflecting on Meta's past growth trajectory.
The comparison of Apple's current position to Meta's 18 months ago suggests optimism about Apple's growth potential in AI. This indirectly highlights Meta's successful growth trajectory in the past, suggesting a benchmark for Apple's potential success.
CONFIDENCE 75
IMPORTANCE 60
RELEVANCE 50
NEUTRAL IMPACT
Microsoft, as a major player in AI, is indirectly impacted by Apple's increased focus on AI, suggesting a competitive landscape in the AI technology sector.
Apple's entry into AI and its emphasis on leveraging its large installed base for AI advancements could intensify competition in the AI sector, where Microsoft is already a significant player. This could impact Microsoft's positioning and strategy in the AI market.
CONFIDENCE 70
IMPORTANCE 50
RELEVANCE 30
POSITIVE IMPACT
Apple's focus on AI and its potential to leverage a 2.2 billion device installed base for growth, alongside a 6% increase in iPhone 15 sales in the U.S., positions it for a new growth cycle. However, a 12% drop in iPhone sales in China presents a challenge.
Apple's strategic emphasis on AI and its significant device installed base offer substantial growth opportunities. The positive outlook from analysts and the company's AI research breakthrough further support potential growth. However, the current sales dip in China tempers this optimism slightly, though recovery is expected in the second half of the year.
CONFIDENCE 85
IMPORTANCE 90
RELEVANCE 100