Despite Tim Cook's '99% Satisfaction' Boast, Survey Reveals Customers Least Happy With This iPhone 15 Model
Portfolio Pulse from Rounak Jain
The iPhone 15 Pro, a premium variant of Apple Inc.'s latest smartphone series, is facing lower customer satisfaction ratings despite its advanced features. Issues such as overheating, battery life, minor upgrades, and design concerns have been highlighted. This contrasts with CEO Tim Cook's claim of a 99% satisfaction rate for the iPhone 15 series, which also reported a 6% sales increase over the iPhone 14 series and helped Apple secure a 64% US market share in Q4 2023.
February 02, 2024 | 12:45 pm
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Apple Inc.'s iPhone 15 Pro is experiencing lower customer satisfaction due to various issues, contrasting with the overall success of the iPhone 15 series which saw a 6% sales increase and a 64% US market share in Q4 2023.
The negative customer feedback on the iPhone 15 Pro, especially in light of Tim Cook's high satisfaction claims, could impact investor perception and potentially affect Apple's stock in the short term. The contrast between the product's issues and the overall series' success might lead to concerns about product quality and brand reputation.
CONFIDENCE 85
IMPORTANCE 75
RELEVANCE 90