The positive product and country mix, along with strong personalizations, suggest a robust business strategy that could enhance Ferrari's financial performance in 2024. However, the expected negative impact from its Formula 1 racing activities due to a lower ranking in 2023 introduces uncertainty. This mixed outlook leads to a neutral score, with high relevance due to the direct impact on Ferrari's brand and potential earnings. The importance is significant as both product mix and Formula 1 performance are key to Ferrari's market perception and financial results. The confidence level reflects the clear direction provided by Ferrari, though the exact financial impact remains uncertain.