The sale of assets and brands by Utz Brands to Our Home is a significant transaction that could have a positive impact on UTZ's stock price in the short term. Investors may perceive this move as a positive restructuring effort or a way to improve the company's balance sheet. The substantial cash proceeds from the sale could be used to pay down debt, invest in core business areas, or return capital to shareholders. However, the impact also depends on investor sentiment regarding the strategic value of the assets sold and the future prospects of the remaining business.