The reported growth in subscription-based sales and customer numbers for NovaBay's Avenova unit suggests a positive outlook for the company's revenue stream. The increase in the percentage of online sales from subscribers and the high customer satisfaction ratings are likely to contribute to a positive perception among investors, potentially leading to a short-term increase in the stock price. The high relevance score is due to the direct mention of the company and its product, while the importance score reflects the significance of revenue growth and customer satisfaction to investors. The confidence level is high given the clear and positive nature of the reported data.