Cooper-Standard Partners With NIKE
Portfolio Pulse from Benzinga Newsdesk
Cooper-Standard has entered into a partnership with NIKE, granting NIKE limited exclusivity to use Cooper-Standard's Fortrex material in footwear. NIKE also has the opportunity to explore new applications of Fortrex in other product lines.
January 30, 2024 | 1:40 pm
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POSITIVE IMPACT
Cooper-Standard's partnership with NIKE to use Fortrex material in footwear could lead to increased revenue and brand recognition.
The partnership with a high-profile company like NIKE could lead to increased demand for Cooper-Standard's Fortrex material, potentially boosting CPS's revenue and market presence in the short term.
CONFIDENCE 75
IMPORTANCE 70
RELEVANCE 80
POSITIVE IMPACT
NIKE's new agreement with Cooper-Standard allows it to use the Fortrex material exclusively in footwear, which may enhance product innovation and competitiveness.
NIKE's access to exclusive materials like Fortrex could lead to the development of innovative footwear products, potentially giving NKE a competitive edge in the market.
CONFIDENCE 75
IMPORTANCE 60
RELEVANCE 70