Apple Music Raises Royalties For Spatial Audio: A 10% Boost For Quality Sound
Portfolio Pulse from Franca Quarneti
Apple Music is increasing royalties for music available in Spatial Audio by 10% to incentivize higher quality content and fair compensation for artists. This change, effective from a Jan. 22 update, applies even if subscribers don't listen in Spatial Audio format. Over 90% of Apple Music listeners have experienced Spatial Audio, with a significant increase in plays and available songs since its launch in June 2021. Amazon Music Unlimited also offers Spatial Audio, while Spotify may introduce a premium tier with high-quality music and AI playlist features.
January 25, 2024 | 8:49 pm
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NEUTRAL IMPACT
Amazon Music Unlimited's offering of Spatial Audio keeps it competitive with Apple Music, but the impact of Apple's royalty increase on Amazon's service is uncertain.
Amazon Music Unlimited also offers Spatial Audio, which means it remains competitive with Apple Music. However, the article does not provide enough information to determine the immediate impact of Apple's royalty increase on Amazon's service or its stock price. Amazon may need to consider similar incentives or other innovations to maintain its market position.
CONFIDENCE 70
IMPORTANCE 40
RELEVANCE 50
POSITIVE IMPACT
Apple Music's royalty increase for Spatial Audio content may enhance its competitive position and artist relations, potentially attracting more subscribers and artists to the platform.
The royalty increase for Spatial Audio content is likely to be viewed positively by artists and could attract more users to Apple Music, which may have a positive impact on Apple's stock in the short term. The commitment to quality and fair compensation aligns with consumer and artist interests, potentially increasing platform loyalty and usage.
CONFIDENCE 85
IMPORTANCE 70
RELEVANCE 80