Netflix And WWE Announce Long-Term Partnership Bringing WWE's 'Raw' Program To Netflix; Netflix To Be Exclusive Home Of 'Raw' In US, Canada, UK And Latin America Beginning Jan. 2025
Portfolio Pulse from Benzinga Newsdesk
Netflix and WWE have entered into a long-term partnership that will make Netflix the exclusive home of WWE's 'Raw' program in the US, Canada, UK, and Latin America starting January 2025.
January 23, 2024 | 12:34 pm
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POSITIVE IMPACT
Netflix's exclusive partnership with WWE for 'Raw' could attract a significant viewer base, potentially boosting subscription numbers in the involved regions.
The exclusive rights to stream WWE's 'Raw' could be a major draw for Netflix, attracting wrestling fans and potentially leading to an increase in subscriptions. This deal enhances Netflix's content portfolio, which is crucial in the competitive streaming industry. The impact is likely to be positive, as it secures a popular program with a dedicated fanbase.
CONFIDENCE 85
IMPORTANCE 75
RELEVANCE 80
POSITIVE IMPACT
WWE's partnership with Netflix to stream 'Raw' exclusively may lead to increased visibility and potentially higher revenue from licensing.
WWE's deal with Netflix for the exclusive streaming of 'Raw' is likely to increase the program's visibility and accessibility, potentially leading to higher licensing revenues. The partnership with a leading streaming service like Netflix could also enhance WWE's brand positioning and market presence.
CONFIDENCE 85
IMPORTANCE 70
RELEVANCE 80