Gene Munster Predicts It Will Take Apple 2 Years To Reach 1M Milestone For Vision Pro: 'It's Going To Take Time…'
Portfolio Pulse from Ananya Gairola
Gene Munster of Deepwater Asset Management predicts that Apple Inc.'s (NASDAQ:AAPL) Vision Pro mixed-reality headset will take two years to reach one million unit sales, a slower pace compared to the iPhone's initial sales. Despite higher revenue from the Vision Pro's opening weekend, estimated at $555 million from 150,000 units, Munster suggests that the adoption rate will be gradual. Analyst Ming-Chi Kuo's estimates align with Munster's, noting potential tapering demand post-launch. The high price of the Vision Pro at $3,499 may hinder rapid adoption, contrasting with Apple's strategic shift towards wearable technology.
January 23, 2024 | 3:24 am
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Apple's Vision Pro is projected to have a slower sales trajectory compared to the iPhone, with an estimated two years to reach one million sales despite a strong revenue start. The high price point may act as a barrier to rapid adoption.
The prediction by Gene Munster indicates a cautious outlook on the immediate sales growth of Apple's Vision Pro, which could temper investor expectations for rapid revenue growth from this new product. However, the high initial revenue figures suggest there is significant interest in the product, which could balance out the impact on the stock price. The overall impact is likely to be neutral in the short term as the market absorbs these mixed signals.
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