TelevisaUnivision And Charter Communications Announce Strategic Renewal, Expanding Distribution Of Linear Networks With The Launch Of New Streaming Offering
Portfolio Pulse from Benzinga Newsdesk
TelevisaUnivision and Charter Communications, Inc. (NASDAQ:CHTR) have announced a multi-year agreement to extend and expand their partnership, providing Spectrum customers with access to Spanish-language content. The deal includes the launch of an ad-supported premium subscription version of ViX, which will be available at no additional cost to Spectrum TV Select or Mi Plan Latino package subscribers. This new offering will feature a wide range of content, including original series and live soccer matches. Additionally, TelevisaUnivision's U.S. channels will be part of a new low-cost Spanish-language streaming package by Spectrum.
January 22, 2024 | 6:24 pm
News sentiment analysis
Sort by:
Ascending
POSITIVE IMPACT
Charter Communications' extended partnership with TelevisaUnivision includes the launch of a new ad-supported premium streaming service, ViX, enhancing Spectrum's Spanish-language content offerings at no extra cost to certain package subscribers.
The partnership renewal and the addition of the ViX streaming service are likely to be viewed positively by investors as it enhances Charter's content offering and could attract and retain customers within the U.S. Hispanic market. The deal is expected to have a positive short-term impact on CHTR's stock price due to the potential for increased customer satisfaction and subscriber growth.
CONFIDENCE 85
IMPORTANCE 75
RELEVANCE 90