DraftKings Analyst Turns Bullish As Competition Risk Falls: 'Finally Time To Take The Over'
Portfolio Pulse from Chris Katje
DraftKings Inc (NASDAQ:DKNG) was upgraded from Hold to Buy by Stifel analyst Jeffrey A. Stantial, with a price target increase from $40 to $45. The upgrade is based on factors such as same-state handle growth, hold-rate expansion, marketing discipline, and EBITDA upside. Stantial notes that competition risks, such as from PENN Entertainment's (NASDAQ:PENN) ESPN Bet, are easing, which may benefit DraftKings. Flutter Entertainment (OTC:PDYPY), the parent company of FanDuel, is also mentioned as a potential risk due to its planned NYSE listing. Other analysts have mixed views on DraftKings, with ratings ranging from Underperform to Buy and price targets between $28 and $50. DraftKings shares were down 2% to $36.90 on Friday.

January 19, 2024 | 7:08 pm
News sentiment analysis
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NEGATIVE IMPACT
Flutter Entertainment's planned NYSE listing could lead to a rotation of investors from DraftKings to Flutter, potentially negative for DraftKings in the short term.
The potential listing of Flutter Entertainment on the NYSE could attract investors looking for exposure to the U.S. betting market, possibly leading to a shift away from DraftKings and negatively impacting its stock price in the short term.
CONFIDENCE 70
IMPORTANCE 60
RELEVANCE 70
NEUTRAL IMPACT
PENN Entertainment's ESPN Bet is mentioned as a competitor to DraftKings, but easing promotions may reduce competition risk, potentially neutral for PENN's stock.
While PENN is identified as a competitor, the easing of ESPN Bet's promotions is seen as a positive for DraftKings rather than a negative for PENN, suggesting a neutral impact on PENN's stock in the short term.
CONFIDENCE 75
IMPORTANCE 50
RELEVANCE 60
POSITIVE IMPACT
DraftKings was upgraded by Stifel with a price target increase, indicating positive sentiment and potential for stock appreciation in the short term.
The upgrade by Stifel, along with the raised price target, reflects a strong positive sentiment that could lead to increased investor confidence and a potential rise in DraftKings' stock price in the short term.
CONFIDENCE 85
IMPORTANCE 90
RELEVANCE 100