Pair Eyewear Launches Collaboration With Optical Retailer National Vision
Portfolio Pulse from Benzinga Newsdesk
Pair Eyewear, a direct-to-consumer eyewear brand, has announced a partnership with National Vision, Inc. (NASDAQ:EYE), the second-largest optical retailer in the U.S. by sales. This collaboration aims to reimagine the eyewear industry by leveraging Pair Eyewear's customizable eyewear products.
January 17, 2024 | 1:03 pm
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National Vision, Inc. (NASDAQ:EYE) has entered into a partnership with Pair Eyewear to offer customizable eyewear products. This collaboration could potentially enhance National Vision's product offerings and attract a new customer base.
The partnership with Pair Eyewear could be seen as a positive development for National Vision, Inc. as it may enhance their product line with innovative offerings and attract customers looking for customizable options. This could lead to increased sales and customer loyalty in the short term.
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