White House Declines To Overturn Apple Watch Ban: Analyst Estimates Impact At $300M Or More
Portfolio Pulse from Adam Eckert
The White House upheld a sales ban on certain Apple Inc (NASDAQ:AAPL) smartwatches due to a patent violation with Masimo Corp. Apple Watch Series 9 and Ultra 2 were removed from stores, while the Apple Watch SE remains on sale. Analysts estimate Apple's watch business generated $17 billion last year, with the ban potentially costing $300-$400 million in holiday sales. Apple shares were down 0.18% at $193.26 following the news.

December 26, 2023 | 3:47 pm
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Apple Inc faces a sales ban on certain smartwatch models due to patent infringement, which could impact holiday sales revenue by an estimated $300-$400 million.
The upheld ban directly affects Apple's product lineup and sales, particularly during the crucial holiday season. The estimated financial impact and the immediate slight decline in stock price reflect investor concerns over the short-term revenue implications.
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IMPORTANCE 75
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