Affirm Expands To Self-Checkout At Walmart Stores; This Holiday Shopping Season, Eligible Consumers Can Pay Over Time With Affirm At Over 4,500 Walmart Stores In The U.S.
Portfolio Pulse from Benzinga Newsdesk
Affirm has expanded its pay-over-time services to self-checkout kiosks at over 4,500 Walmart stores in the U.S. This move aligns with consumer demand, as Affirm's research indicates a significant preference for buy now, pay later options. The partnership allows shoppers to finance purchases like electronics and apparel through monthly payments, with transparency on total costs and no hidden fees. The service is also available on walmart.com, the Walmart app, and at Walmart Vision and Auto Centers.
December 19, 2023 | 2:02 pm
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POSITIVE IMPACT
Affirm's expansion to Walmart's self-checkout kiosks could boost usage and revenue, as consumer demand for flexible payment options is high.
The expansion of Affirm's services to Walmart's self-checkout kiosks is likely to increase the visibility and usage of Affirm's payment options, especially during the high-traffic holiday season. This could lead to increased revenue for Affirm and potentially attract new customers.
CONFIDENCE 80
IMPORTANCE 85
RELEVANCE 90
POSITIVE IMPACT
Walmart's integration of Affirm's pay-over-time at self-checkouts may enhance customer experience and potentially increase sales of higher-priced items.
By offering Affirm's flexible payment options at self-checkouts, Walmart could improve the customer shopping experience, particularly for those who prefer or need to finance their purchases. This could lead to increased sales, especially of higher-priced items that customers might otherwise hesitate to buy.
CONFIDENCE 75
IMPORTANCE 75
RELEVANCE 80