Steal Deal: Apple's M2 13-inch MacBook Air Is Now Available At $899, Just In Time For Holidays
Portfolio Pulse from Rounak Jain
Apple Inc. has reduced the price of its 13-inch MacBook Air with the M2 chip to $899, a $200 discount, at B&H Photo Video. This offer includes all four color options and is available for the 8GB RAM and 256GB storage model. The M2 MacBook Air, known for its portability and all-day battery life, features a 13.6-inch Liquid Retina display, Thunderbolt 3 ports, Bluetooth 5.0, and Wi-Fi 6.
December 19, 2023 | 8:32 am
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Apple Inc. is offering a significant discount on its 13-inch MacBook Air with the M2 chip, potentially boosting sales during the holiday season.
The price reduction of a popular product like the MacBook Air could lead to increased sales volume, positively impacting Apple's revenue in the short term. The timing of the discount suggests a strategic move to capitalize on the holiday shopping season, which could further amplify sales. Given Apple's market position and the popularity of the MacBook Air, this discount is likely to be well-received by consumers, potentially leading to a positive short-term impact on AAPL's stock price.
CONFIDENCE 90
IMPORTANCE 75
RELEVANCE 100