Reverse stock splits are often viewed as a measure to prop up the share price of a company in the short term. For BBLG, this move could help maintain its listing on an exchange by meeting the minimum share price criteria. However, the market's reaction to such actions can be mixed, as they do not improve the company's fundamental value. Investors may perceive it positively as a step towards compliance with exchange regulations, or negatively as a sign of underlying issues with the company's performance.