Apple Releases Standalone USB-C Charging Case For Airpods Pro At $99
Portfolio Pulse from Benzinga Neuro
Apple Inc. (NASDAQ:AAPL) has released a standalone USB-C charging case for the second-generation AirPods Pro, priced at $99. The case is MagSafe-compatible and offers a more affordable way for users to switch to USB-C without purchasing new AirPods Pro. The case retains the IP54 dust and water resistance rating and supports new software features like Adaptive Audio and Conversation Detection. The release provides an upgrade option for existing AirPods Pro 2 owners who previously could only get the USB-C case by buying a new $249 pair.
December 14, 2023 | 10:23 am
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POSITIVE IMPACT
Apple's release of a standalone USB-C charging case for AirPods Pro may drive additional accessory sales and improve customer satisfaction among existing users. It reflects Apple's gradual transition to USB-C across devices.
The release of the standalone USB-C charging case for AirPods Pro could have a positive short-term impact on Apple's stock (AAPL) as it may lead to incremental sales from existing AirPods Pro owners. It also aligns with consumer trends towards USB-C and could enhance customer loyalty. The impact is not as significant as a new product launch but is still relevant to current product ecosystem expansion.
CONFIDENCE 85
IMPORTANCE 60
RELEVANCE 80