'Apple Of Our Eye': iPhone Maker Is PETA's Company Of The Year After It Dropped Leather Cases From Its Portfolio
Portfolio Pulse from Benzinga Neuro
Apple Inc. (NASDAQ:AAPL) has been named PETA's 2023 Company of the Year for eliminating leather from its products, aligning with the global demand for sustainable goods. Apple's move is part of its strategy to achieve carbon neutrality by 2030 and includes the introduction of FineWoven-based, leather-free accessories. Despite some user criticism of the new materials, Apple's commitment to sustainability has been recognized with this award.
December 12, 2023 | 7:30 am
News sentiment analysis
Sort by:
Ascending
POSITIVE IMPACT
Apple Inc. has been awarded PETA's 2023 Company of the Year for its sustainable initiatives, including the removal of leather from its product lineup and the introduction of FineWoven-based accessories.
Apple's recognition by PETA as the 2023 Company of the Year for its sustainable practices could positively influence consumer perception and investor sentiment. The company's commitment to eco-friendly materials aligns with the growing consumer demand for sustainable products, which may enhance its brand image and potentially increase sales of its accessories. While there has been some criticism of the new materials, the overall market trend towards sustainability suggests a favorable outlook for Apple's stock in the short term.
CONFIDENCE 90
IMPORTANCE 70
RELEVANCE 100