Starlink Kits Now Selling At Costco For $599, Members To Get Two Months Free Service
Portfolio Pulse from Benzinga Neuro
Starlink kits, part of Elon Musk-led SpaceX's satellite broadband services, are now being sold at Costco (NASDAQ:COST) outlets in the U.S. for $599. Costco members are offered two months of free service with the purchase. This retail expansion comes as SpaceX's Starlink faces challenges in meeting revenue expectations, having generated $1.4 billion in 2022, which is below the projected $12 billion. The news also follows SpaceX's partnership with Jumia Technologies AG (NYSE:JMIA) to improve internet accessibility in Africa.

December 11, 2023 | 3:40 am
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Costco is now selling Starlink kits for $599 and offering two months of free service to its members, indicating a new retail partnership with SpaceX.
The availability of Starlink kits at Costco may attract additional foot traffic and interest from tech-savvy consumers, potentially boosting sales and member engagement in the short term.
CONFIDENCE 85
IMPORTANCE 60
RELEVANCE 80
POSITIVE IMPACT
Jumia Technologies AG recently partnered with SpaceX to use Starlink technology in Africa, which may be positively influenced by Starlink's expanded retail presence through Costco.
While Jumia is not directly involved in the Costco deal, the increased visibility and accessibility of Starlink kits could indirectly benefit Jumia's partnership with SpaceX by validating the demand for Starlink services.
CONFIDENCE 75
IMPORTANCE 50
RELEVANCE 50