'Warner Bros Discovery Inc Says HBO & Max Sign Exclusive Multiyear Pay One Agreement With A24' - Deadline
Portfolio Pulse from Benzinga Newsdesk
Warner Bros Discovery Inc (WBD) has entered into an exclusive multiyear pay-one output agreement with A24, following the expiration of A24's deal with Showtime. The agreement will bring both new and existing A24 movies to HBO, Max, and Cinemax, totaling over 100 films. This includes recent and upcoming releases like 'Priscilla', 'Dream Scenario', and 'The Iron Claw', as well as acclaimed films such as 'Everything Everywhere All at Once'. The deal is expected to add significant value to HBO and Max's offerings.
December 06, 2023 | 5:03 pm
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Warner Bros Discovery Inc's new deal with A24 to stream over 100 movies on HBO, Max, and Cinemax is likely to enhance their content library and attract more subscribers.
The exclusive agreement with A24 is likely to have a positive impact on WBD's stock in the short term as it enhances the content offering of HBO and Max, which can attract new subscribers and retain existing ones. The inclusion of award-winning and popular films is a strong move in the competitive streaming market, potentially increasing viewer engagement and revenue.
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