McDonald's Targets 50,000 Restaurants Across The World, By End Of 2027; Says Co And Google Cloud Announced Partnership; Sees 2024 Operating Margin In Mid To High 40% Range, 2024 CapEx About $2.5B; Says Plans To Increase Its Active Loyalty User Base To 250M 90-Day Active Users By 2027; Plans To Deliver $45B In Annual Systemwide Sales To Loyalty Members By 2027; Says Beginning In 2024, Will Begin To Deploy New, Universal Software
Portfolio Pulse from Benzinga Newsdesk
McDonald's has set a goal to expand its global restaurant count to 50,000 by 2027. The company also aims to grow its loyalty program to 250 million 90-day active users and achieve $45 billion in annual system-wide sales to loyalty members by the same year.
December 06, 2023 | 2:25 pm
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McDonald's plans to increase its global restaurant footprint to 50,000 and grow its loyalty program to 250 million active users, targeting $45 billion in annual sales to these members by 2027.
The expansion plan and loyalty program growth are likely to be viewed positively by investors as they indicate McDonald's commitment to long-term growth and customer engagement. The specific targets provide a clear growth trajectory, which can boost investor confidence in the company's strategic direction. The focus on loyalty program sales is particularly important as it suggests an increase in customer retention and higher average spend per customer, both of which can lead to improved financial performance.
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