Rock And Roll All Night ... Forever: How Disney-Owned Technology Could Enable Virtual Avatars Of KISS
Portfolio Pulse from Chris Katje
KISS has performed their final concert but will continue to 'tour' using digital avatars created by Industrial Light & Magic, a company owned by The Walt Disney Company (NYSE:DIS). These avatars were showcased at Madison Square Garden and could allow KISS to perform in multiple cities simultaneously. Industrial Light & Magic, known for its work on major film franchises, partnered with Pophouse Entertainment Group for this project, hinting at the future of live performances.

December 05, 2023 | 7:28 pm
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The Walt Disney Company's Industrial Light & Magic has created digital avatars for rock band KISS, indicating potential growth in virtual entertainment services.
The use of Disney's technology for creating digital avatars of KISS suggests an innovative expansion in Disney's entertainment offerings. This could attract interest from other artists and entertainment entities looking to explore similar virtual experiences, potentially opening a new revenue stream for Disney. The short-term impact is likely positive as it demonstrates Disney's technological capabilities and its application in new markets.
CONFIDENCE 75
IMPORTANCE 60
RELEVANCE 80