By reaffirming its adjusted EPS guidance, Deluxe Corporation is signaling to the market that it is on track to meet or potentially exceed expectations. This can be seen as a positive sign by investors, as it suggests stability and confidence in the company's financial performance. The guidance being in line with consensus estimates may not lead to a significant price movement, but it supports a positive outlook, which could contribute to a slight upward pressure on the stock price in the short term.